CASA FANTINI

Campaign Development & Execution

Photography: Victoria de la Cámara

Year: 2019

Location: Lago D’Orta, Italy

Fantini, a luxury fixtures brand, is situated on the picturesque shores of Lago D'Orta in Northern Italy. With their headquarters, factory, and design hotel all in close proximity, I had the opportunity to collaborate with them on a previous project. This successful venture led to a second collaboration, focused on weaving together the narrative of their brand through these three distinct buildings.
The design hotel served as a platform for showcasing Fantini's exquisite faucet collections, presented through a lens of modern luxury. Each room in this elegant establishment is thoughtfully equipped with its own mini spa, providing guests with an immersive experience that highlights the brand's high-end offerings.
Moving beyond the design hotel, the story continues at the factory. Here, Fantini's commitment extends beyond mere product quality and embraces a sense of community. The products themselves are meticulously manufactured on-site in Italy, with a team of specialized technicians who are not just employees, but a close-knit family. The factory serves as a backdrop for the tale of these talented individuals, whose expertise is infused into each and every washer, handle, and spout that leave their hands.
In essence, Fantini's brand story unfolds organically through their headquarters, factory, and design hotel. From the luxury and modernity showcased in the design hotel to the sense of community and craftsmanship at the factory, every element and piece crafted by the brand represents the dedication and passion of these skilled individuals.